Dino Villegas, PhD

Dino Villegas

Academic Leader & Business Strategist

Associate Dean for Undergraduate Programs at the Rawls College of Business, Texas Tech University.

Dino Villegas, PhD

Dr. Dino Villegas is the Associate Dean of Undergraduate Programs and a Marketing Professor of Practice at Texas Tech University’s Rawls College of Business. Operates at the forefront of business education, AI-driven transformation, and marketing strategy.

Associate Dean of Undergraduate Programs Rawls College of Business, Texas Tech University’s Rawls College of Business. Lead Curriculum innovation, development of a top-ranked online program, and ensured that AI, data-driven decision-making, and human skills are at the core of business education.

In the dynamic landscape of modern business, hands-on experience is invaluable. My students at the Rawls College of Business engage directly with the challenges and opportunities of today’s market by collaborating on projects with a diverse range of partners. Preparing students to lead in the digital age.

With a mix of academia and consulting experience, I strive to foster high-level reflection and bring a fresh perspective to AI, digital transformation, leadership, and business education. I focus on delivering engaging, thought-provoking, and actionable insights that help leaders navigate the evolving business landscape.

Strategic Ideas!